Service design thinking: Why?

Person Centered

This post is part 3 of a 3-part series. In my last post, I talked about how to do service design thinking. In this post, I’ll discuss why service design thinking is important. In a recent conclave organized by Singularity University, the speakers highlighted how products and services are now congregating into four clusters: content […]

An artist’s journey in IT

Artist Studio

I have spent my career in IT, primarily because it has afforded me the opportunity to learn new knowledge and skills every single day. I have a questing disposition – in that I am attracted to challenges that help me get better faster. And I measure my improvement by way of the value I deliver […]

Service design thinking: How?

People walking

This post is part 2 of a 3-part series. In my last post, I talked about what service design thinking is. In this post, I’ll discuss how it is  implemented. Service design thinking is based on five principles: User-centered: Design services as experienced by the user — e.g., a company in New York uses kinematics […]

Service design thinking: What?

Idea

This post is part 1 of a 3-part series. Amazon doesn’t have inventory, Uber owns no fleet, and Airbnb owns no rooms – yet they are the billion dollar companies of this decade. These companies have built their business models, products and offerings by providing platforms that enable the sharing of things, services and time […]